Team Biographies
Van Mell Associates has brought together independent experts to advise in each functional area - providing a truly integrated perspective.
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Derrick Van Mell, MBA
3GoodQuestions
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Matt Shefchik, PHR
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Matt is a Consultant at QTI Consulting, Inc. He has focused in compensation
and human resource management, specifically on employee and executive compensation, human resource metrics, talent management, succession planning, and engagement assessments.
His experience includes healthcare, manufacturing, not-for-profit, biotechnology, insurance, and banking industries. Matt received a bachelor's degree from the University of Wisconsin-Madison,
double majoring in Management & Human Resources and Marketing.
email: matts@qstaff.com
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Art Saffran
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Art has 26 years of technology expertise. Art's strong understanding of for-profit and non-profit businesses
and organizations and their technology needs helps him provide practical and affordable solutions. Art has
authored many articles on technology and has experience as a presenter at technology and law practice
seminars and conferences.
email: art@saffrantechnology.com
web: http://www.saffrantechnology.com/
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Bruce Harville
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Bruce Harville is an independent consultant with over 30 years of business experience. He has worked with companies of all sizes to streamline business
processes, focusing on service environments. His clients have included familyowned businesses, SEC-registered enterprises, not-for-profits and units of
government. Besides process redesign, Bruce has expertise in long-range planning, cost studies, industry surveys and team facilitation. He is a CPA, an
alumnus of the UW-Madison, and earned an MBA in Accounting and Finance from Northwestern University.
email: bruce.harville@gmail.com
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Richard C. Perrin, CPA, CCM, MBA
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Rick is a Partner of B2B CFO®, the nation's largest CFO firm focusing on small to mid-market
companies. He has over 25 years of broad based experience in manufacturing, retail, construction and service firms. Rick serves as the
CFO/business consultant for multiple businesses, helping them with financial management, sales, operations, profitability improvement and
growth strategies. Rick has been CFO of a multi-plant manufacturer where he managed Accounting, IT, Purchasing, Quoting and Logistics and
helped lead sales growth from $45 to $70 million and launched two new divisions including in China. Rick has a B.S. in Business-Accounting
from University of Colorado-Boulder, graduating in the top 10%, and has an MBA in Finance from UW-Madison.
email: rperrin@b2bcfo.com
web: http://www.b2bcfo.com/partners/rperrin/
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David Williams
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David is the owner of Broadbent & Williams, Inc., an advertising agency that he co-founded in 1991 after merging
David Williams Advertising with Broadbent & Associates. David has assisted numerous start-up businesses with
strategic planning, marketing direction, advertising, Internet strategies, website development, product positioning, logos and branding.
Over the years, David has done work for a variety of clients including Capital Growth Properties, Stone House Development, Dimension Development LLC,
The Great Lakes Companies, Inc., Teel Plastics, SupraNet Communications and Genetics Computer Group to name a few. David has a B.A. in Communications
Arts from Michigan State University where he majored in advertising and took numerous marketing, research and consumer
behavior courses.
email: david@bwadv.com
web: http://www.bwadv.com
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